Elbow Grease Marketing has recently realigned our marketing team and marketing services into six service offerings. Each of these services can be implemented as a standalone service or be integrated together for the maximum amount of impact. We believe that this new structure allows EGM to deliver a complete solution for your company in the areas of sales, marketing, social media, customer engagement, online communities and websites.
Content
Content is the creation of company information to be used as social media. This content is both formal and informal and can be placed in any number of locations, whether it be on the company’s website, in a press release, on a social bookmarking site, an online communities or a social networking site.
Design
Design is the formatting and design of the content in order to present a unified company image. We see design as a opportunity for your company to cut through the clutter with designs and logos that will resonate with your clients.
Networking
Networking is the facilitation of online social media efforts and off-line partnerships. Using our unique marketing strategies and good old-fashion perseverance, we will help you connect with your customers through blogs and online communities, investors through introductions and partners through marketing outreach.
Optimization
Optimization encompasses all aspects of your website, including paid/organic search, optimizing content and website navigation. We can help deliver optimal search efforts, through carefully analysis of your keywords and content, incorporating relevancy, popularity and high rankings.
Promotion
Promotion is the design and implementation of advertising campaigns and marketing programs. Based on our years of experience, we can indentify, plan and implement the marketing program or campaign which can best promote your company, including guerilla marketing, event marketing, print ads, TV ads and radio.
Publicity
Publicity is the creation and execution of a comprehensive public relations and media strategy. We can help you navigate the ever changing world of media operations and the emergence of social media to help get the word out.
